Feeling overwhelmed by all this “social media” stuff?
Our good ScandiCanadifornian friend, Mari Smith, is releasing a new book this month: THE NEW RELATIONSHIP MARKETING: How To Build A Large, Loyal and Profitable Network Using The Social Web.
Even before the book is released, she’s agreed to conduct a special, live teleseminar just for us radio and voiceover folks.
It’s free.
NOTE: Registration for this event has closed.
Yes, this is incompetently written.
But this radio commercial for a book goes beyond bad copywriting:
I’m always slow to blame the voice talent, because usually I have no way of knowing if the bad performance is the result of faithfully following bad direction.
It’s at :10 that I first realized, “Holy cow. This is embarrassing.”
Please raise your hand if after hearing this radio spot, you’re at all closer to purchasing this book.
The most important adjective used to describe a great radio promotion director is:
“Proactive.”
Great Promotion Directors probably are overworked.
They have impossible demands placed upon them by all the other departments.
But they’re never surprised.
They think ahead, plan ahead, and act ahead.
And they don’t “wish” or “hope” for what they need.
They think, plan and act ahead of time to get what they need.
Amy Porterfield
Today we did an info-packed teleseminar with Amy Porterfield, author of FACEBOOK MARKETING ALL-IN-ONE FOR DUMMIES.
This posting is for attendees to share their own honest reviews of the teleseminar.
I thought there was a ton of good info. But maybe I’m biased.
If you were there, what did you think?
P.S. Here’s where to get your copy of Amy’s book on Facebook Marketing.
