Jingle Collectors.


Jingle Aficionados.


Jingle Fans.


Jingle Experts.


Jingle Lovers.


The Jinge Book



The Authoritative Guide to the History, Development and Creation of Radio Jingles

by Ken R.

(240-page e-book) (PDF format)


here is an exclusive, worldwide clique of people who love, cherish, relish, and really appreciate Radio Jingles.


Are you a member of that highly refined group of people who understand that a wonderful jingle truly is a miniature work of art?


That it lives and breathes and inspires long after the radio program or station it was created for has disappeared from the airwaves?


Have you ever participated in a heated discussion concerning:


- The PAMS style vs. the Johnny Mann Singers approach?


- Who had the better vocal group: TM or Gwinsound?


- Who had the best brass scores: CRC or Futursonic?


Then you’re one of us.


You’re a Jingle Lover.


And The Jingle Book was written for you.


“More music more often!”


“The all-Americans!”




“All hits all the time!”


These phrases were as much a part of Top 40 radio in the 1960s and early ’70s as The Beatles, surf music, and psychedelic posters.


More than just “slogans,” they were the musical embodiment of the excitement of contemporary music radio.


These little 10-second wonders were created by a handful of innovative, ingenious producers in Dallas, Memphis, Los Angeles and New York:


.     PAMS

.     Futursonic

.     Spot Productions

.     Heller

.     JAM Creative Productions

.     TM

.     Pepper Tanner

.     CRC

.     Johnny Mann

.     Anita Kerr...


....and others who created the indelible musical magic that blasted out of transistor radios and car radio speakers around the world.

"Very seldom have I come across a book like this, in which I simply did not want to stop reading it. I started the book at 9 o'clock last night. The next thing I knew, it was 3 o'clock in the morning. The Jingle Book is an absolute joy to read. As much as I know about jingles and jingle companies, there was a lot that I learned from the book. I had never clued in to quite so many songs that the PAMS melodies were actually lifted from. Thanks for writing this book. It is a great piece of work and a piece of history, just like the jingles themselves are."
— Sam Ward

"Fantastic! What a great insight into the world of jingles and the people who made them!"
— Colum Ryan

"The Jingle Book is sensational!"
— Alan Diskin, Radio Rewound WSBR-AM 740

"I'm deep into The Jingle Book and had to write to say how much I'm enjoying it. The engineer in me loved the detailed description of the technology. The musician appreciated the insight into the sonic approach. And the historian in me loved your many interviews and first person radio recollections. Well done!"
— Scott Westerman


Written by legendary jingle producer Ken R.


In this indispensable compendium for jingle lovers & collectors worldwide, legendary jingle producer Ken R. interviews dozens of the creators of musical radio I.D.s  - including:

.     Johnny Mann

.     Anita Kerr

.     Tom Merriman

.     Trella Hart

.     Jim Clancy

.     Gleni Rutherford

.     Wilson Northcross

.     Welton Jetton

.     Brian Beck

.     Carol Piper

.     Dick Cole

.     Tommy Loy

.     Bruce Collier

.     Whitey Thomas

....and many other luminaries whose stories appear for the first time in their own words.


.     The inside story of how Dallas became the center of the jingle universe.


.     Behind-the-glass studio stories of how jingles were made, the personalities of the people involved, and a treasure trove of true stories and very candid comments that have remained secret...until now.


.     Ken R. puts you right in the scene with eight pages of historic photographs.

"Got The Jingle Book a couple of days ago and I've been through it cover to cover. Fascinating stuff and you certainly make it abundantly clear how much there is to the business. You've got a great writing style which makes the reading breeze by. Hope you realize what you've done, creating a highly-detailed chronicle of a facet of the radio business that's never been fully explained."
— Clifford Grant

"I have read The Jingle Book completely and thoroughly enjoyed it! It was a fun and informative read!!! I know I speak for many when I say thanks for writing it!"
— Gary Tompkins

"One word to describe The Jingle Book: FANTASTIC!"
— David Barras

"Just a quick note to say how much I enjoyed the book. Fascinating insight into a very interesting industry. Great stuff!"
— Jonathan Vernon-Smith — BBC Radio, England


Here’s a partial listing of what you’ll find in The Jingle Book:


-     Forward by Jon Wolfert

-     Classic Jingles and the People Who Made Them

-     Why Did Jingles Sound Like That?

-     Jam: Transition to Digital

-     Bombs over Dallas

-     What’s a Pepper?

-     Putting Pepper Together

      (Wilson Northcross and Welton Jetton)

-     Tanner Credits

-     The Dragonfly Has Landed

-     Johnny Mann on those KHJ Jingles

-     Jingle Pioneer Bill Meeks

-     Little Indian Girl with the Big Voice: Gleni Tai

-     Tom Merriman

-     The Man Behind the Sound: Tommy Loy

-     Fire That Guy.Uh, Wait a Minute: Brian Beck

-         And Now for Something Completely Different:

            Dick Hamilton

-     Lady with a Song in her Heart: Anita Kerr

-     Bob and Carol Piper: A Love Affair

-     Daddy Sang Bass: Jim Clancy

-         Supporting Players

      (Dick Cole, Garry Wells, Bruce Collier)

-     David Graupner on the Future of Radio and Jingles

-     Whitey Thomas: Just Passing Through.for 35 Years

-     Trella Hart, the Lady with Swiszle

-     PAMS Oddities

-     Adventures in the Jingle Biz

-     A Short Story about a Customized Jingle

-     Saving Private Collections

-     Reviving Jingles A-Go-Go

-     Ingram Thingram

-     Melody Ranch

-     Clients: Can’t Live With Them; Can’t Stab Them

-     Singers and Sessions

-     Making Money in the Jingle Biz (Or Not)

-     Keeping the Memory Alive

-     Jingles: The Final Twist

-     Producer’s Guide to the Popular PAMS Numbered Series: The Early Years

-     Producer’s Guide to the Popular PAMS Numbered Series: The Middle Years

-     Producer’s Guide to the Popular PAMS Numbered Series: The Last Years

-     Getting Tingles in the Studio

-     Painful Lessons

"All I can say is WOW!!! Everything you ever wanted to know about jingles, but didn't know who to ask. "
— Jay Rudko

"I am really impressed with your style; it's completely conversational, detailed, feature-rich, and a cool nugget of jingledom surprise lurks at the turn of each page. You obviously put a TON of experience and research into this, and your passion for the industry and its history (of which of course you are no small part) shines.

I can't decide if I want to read the entire book this evening (well, I do!), or if I should enjoy it like a series of delicious gourmet meals over the next few days...but I will certainly not be able to hold out too long!

Thanks again, Ken, for recording these frail tales in a way that assures their preservation. "
— Ron Harris

"The Jingle Book is fabulous. Riveting reading! Great concept! Your memoirs of "Rare & Scratchy" brought back a lot of forgotten memories."
— David A. Milberg

"I've been reading The Jingle Book for the last 3+ hours. The book is a trip back in time. You've covered virtually everything is there to know about the jingle business. A tip of the transmitter/antenna (omni-directional, of course) to a fascinating and authoritative book on the history of jingles."
— David Vaughn


The Jingle Book is the story of Top 40 radio jingles.


If you’re “one of us” - one of that fraternity of Jingle Lovers (and we’re in all corners of the globe) - this book was written especially for you.


But Do Not Order Yet....


We want to give you two more wonderful books....Free!


Bonus Book #1


The Second Jinge Book



by Ken R.

(210-page e-book) (PDF format)

$49.95 value....Yours Free!


The publication of The Jingle Book resulted in Ken R.’s being contacted by so many other key figures in jingle history - many who never before had talked “on the record” - that Ken had no choice:


He had to write The Second Jingle Book.


Once again, just a sampling of the book’s contents:


.     Interviews with Key Players including...

-     Boss Radio programmer Bill Drake

-     Drake’s key lieutenants, including Lee Bayley (Drake- Chenault Vice President Of Programming and Station Relations); Mark Ford (DC Syndicated Format Director and production whiz) and Hank Landsberg (DC Director Of Engineering).

-     Chuck Blore, legendary Top 40 programmer of KFWB/Los Angeles (when it was known as “Color Radio”)

-     Jim West - originally a musician and salesman at PAMS who went on to sell for TM and other companies

-     Jon Wolfert, president of JAM Creative Productions and PAMS Productions Inc.

-     Mike Sankovich, versatile jingle arranger

-     Phil Kelly (who wrote and played for nearly every Dallas jingle house)

-     Tom Parma (who has handled production and sales chores for all the “Big D.” companies - and even sold a Sonovox to Stevie Wonder!)


.     Why the historic “Boss Radio” jingles were sung in L.A. - and why PAMS
      wasn’t used for them


.     “Mr. Big of this Radio Rig” on the PAMS Series 14 demo: Who was that guy,
      and why would you have paid almost anything to watch him quit?


.     Singers

-     Dan Alexander - the man who performed the Sonovox and also sang in the PAMS vocal group beginning in 1958

-     Jackie (Dickson) Merriman - the lady with the bell-like voice who sang lead for CRC, Futursonic, PAMS, TM and many others

-     Jean Oliver (“It’s smooth sailing. ”)

-     Jodie Lyons (who created and sang on Series 27 and dreamed up “Solid Rock” among many others)

-     Anita Kerr (again, and deservedly so)

-     Judy Parma (who, it is estimated, sang 141,000 jingles starting in 1957)


.     William B. Tanner Company

-     Ken found an “inside source” who worked at the company from 1967 until 1980. Wow, did he get a lot of first-hand info from this source! A revealing look at all the “characters” inside the company, along with the complete story behind this Memphis production company.

-     The early days as Pepper Sound Studios

-     The middle years as Pepper Tanner

-     Its acquisition by Media General

-     Its takeover by TM/Century


.     TM Productions

-     Born in the late ’60s, this Dallas company is still producing today under the name TM Century, after a merger with Century 21.

-     Interviews with two of TM’s most prolific producers and demo-builders:
Ron Harris and Ken Justiss

-     Extensive interview with co-founder Jim Long

-     The little-known story of “TM Canada”

-     Behind-the-scenes stories from Don Hagen

-     The full story behind the “Fusion” demo - by the guy who produced it


.     More Jingle Nirvana

-     The full story of the 1941 movie that starred the Sonovox! (Supporting characters were Boris Karloff, Bela Lugosi and Peter Lorre.)

-     David Graupner, Ben Freedman, Jim Long, Ken Justiss and Johnny Mann discuss the place of Jingles in 21st Century radio.

-     Complete listing of all the companies who made radio ID jingles between 1958 and 1980

-     “What’s There Now?” Want to drive to 4141 Office Parkway in Dallas? What would you find? Ken tracks down some famous addresses!

-     Jingle Inspiration: Many jingles were based on popular songs. Ken R. names names.

-     Mingling Jingles: Blending jingles with popular records

-     Reverb...and how it was created

-     “The Singing Clock”

-     The amazing 20-minute jingle!

-     Brief history of PAMS with year-by year events 1951-1968. Who came and went, what worked, what flopped! And how much money did the company earn in its first year of operation?     

-     So You Want To Become A Jingle Singer: Your step-by-step “How To” guide!


Bonus Book #2

Up and Down the Dial



by Ken R.

(115-page e-book) (PDF format)

$29.95 value....Yours Free!


This bonus book is not about jingles. Up And Down The Dial is a wonderful compendium of unbelievable, funny and sad stories drawn from Ken R.’s wild career in radio and television.


Ken R. takes you behind the scenes, giving you a unique insider’s view of the broadcast world, including.....


.     Amok in Las Vegas - Ken reveals the insanity he personally witnessed at the NAB convention.


.     Audio Restoration Gets Personal - The police are at the door with tapes of violent crimes that need fixing.


.     California Dreamin- Ken’s friend, Mike Baba, encounters Lorne Greene and Rick Dees.


.     Christmas Novelties - all those goofy Christmas songs.


.     Danger Calling - Ken dared to pick up the hitline at WOHO, and the female caller wasn’t what she seemed.


.     Hammerlock on my Heart - Ken referees a ladies’ pro wrestling match and almost gets injured himself.


.     Hello, Cleveland! - What was it like for jocks who had to start up in a new town? Frightening.


.     Here, Eat This! - Ken is almost poisoned live, on-the-air by a national advertiser.


.     In the Court of the King - A heartwarming description of how a new program director fired a long-term jock, right in front of his family.


.     It’s in the Mail - Marriage proposals, real live dead frogs, nasty hate letters.“and more!”


.     Jock Itch - The tender story of a young boy and the obstacles he faced on the way to his first radio gig.


.     Las Vegas Diaries - More unbelievable NAB convention silliness.


.     Paul Harvey - Encounter with a legend.


.     Radio Flyer - A news director with a plane is dangerous. And customs agents have no sense of humor.


.     Radio Wonderful - True stories from the world’s worst small radio station.


.     Shock Jocks


.     Thanks, Cat! - Ken’s station nearly burns to the ground, but Cat Stevens is there to help, sort of.


.     Yee Hah! - Ken’s up-close-and-personal encounter with Dolly Parton.


.     Your Career Starts Here! - Hey, you’re working in radio, so how bad can it get?


.     Cindy Crawford - Ken + One Supermodel + Hawaii = ???


....and we haven’t even touched upon Ken’s adventures in TVLand (the world of television, not the cable channel).


Here’s Your Entire Package of Three E-Books


The Jingle Book - Retail Value:  $49.95

The Second Jingle Book - Retail Value:  $49.95

Up And Down The Dial - Retail Value:  $29.95

Total Retail Value:  $129.85

* Your Total Price: $49.95


* This special offer is for a limited time only. The special price of $49.95 for all three books will be honored for as long as this offer appears on this website. (So if you return to this page sometime in the future and discover the free bonuses no longer are available, please don’t get mad at us. And don’t even think of suing us, ’cause our lawyers say this paragraph contains enough legal fine print to protect us.)

 Download your copy now for just $49.95 
(plus your two free bonus books!)

The Jingle Book is a 240-page e-book (PDF format), available for immediate download. It sells for $49.95.


The Second Jingle Book is a 210-page e-book (PDF format), available for immediate download. Although it usually sells for $49.95, you will receive it as a free bonus with your order of The Jingle Book.


Up And Down The Dial is a 115-page e-book (PDF format), available for immediate download. Although it usually sells for $29.95, you will receive it as a free bonus with your order of The Jingle Book.


Your books can be read (and printed) from any computer that has Acrobat Reader (Version 4.0 or higher).


If you don't have Acrobat Reader, you can download it for FREE from:            


 Download your copy now for just $49.95 
(plus your two free bonus books!)

The Jinge Book



The Authoritative Guide to the History, Development and Creation of Radio Jingles

by Ken R.

(240-page e-book) (PDF format)



Immediate delivery! When you submit your order, you'll be able to download all three books instantly!

 Download your copy now for just $49.95 
(plus your two free bonus books!)

© 2016 by Dan O'Day