{"id":5105,"date":"2010-04-08T00:05:23","date_gmt":"2010-04-08T07:05:23","guid":{"rendered":"http:\/\/danoday.com\/blog\/?p=5105"},"modified":"2010-04-06T23:34:41","modified_gmt":"2010-04-07T06:34:41","slug":"radio-contest-prizes-again","status":"publish","type":"post","link":"https:\/\/danoday.com\/blog\/2010\/04\/radio-contest-prizes-again\/","title":{"rendered":"RADIO CONTEST PRIZES, again"},"content":{"rendered":"<p style=\"text-align: center;\"><a href=\"http:\/\/danoday.com\/blog\/wp-content\/uploads\/2010\/04\/RadioCoupon.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5108\" title=\"radio promotions\" src=\"http:\/\/danoday.com\/blog\/wp-content\/uploads\/2010\/04\/RadioCoupon.png\" alt=\"radio contests\" width=\"477\" height=\"222\" \/><\/a><\/p>\n<p style=\"text-align: left;\">Yesterday I wrote about the foolishness of radio stations that always require <a href=\"http:\/\/danoday.com\/contests\">contest winners<\/a> to &#8220;come pick up your prize.&#8221;<\/p>\n<p>Once during one of my seminars, a station manager stood up to disagree with me. Requiring winners to pick up their prizes, he said, is a smart move:<\/p>\n<p><em>&#8220;Most of them never do come in to collect their prizes, so we end up having MORE prizes for future contests!&#8221;<\/em><\/p>\n<p><strong>Clue For The Clueless<\/strong>: When you&#8217;re awarding prizes that the majority of your contest winners don&#8217;t think are worth collecting, you&#8217;ve got a Promotion problem&#8230;and a Station Brand problem.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday I wrote about the foolishness of radio stations that always require contest winners to &#8220;come pick up your prize.&#8221; Once during one of my seminars, a station manager stood up to disagree with me. Requiring winners to pick up their prizes, he said, is a smart move: &#8220;Most of them never do come in [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-5105","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-uncategorized"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>RADIO CONTEST PRIZES, again - DAN O\u2019DAY TALKS ABOUT RADIO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/danoday.com\/blog\/2010\/04\/radio-contest-prizes-again\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RADIO CONTEST PRIZES, again - DAN O\u2019DAY TALKS ABOUT RADIO\" \/>\n<meta property=\"og:description\" content=\"Yesterday I wrote about the foolishness of radio stations that always require contest winners to &#8220;come pick up your prize.&#8221; Once during one of my seminars, a station manager stood up to disagree with me. 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