{"id":15414,"date":"2013-07-23T00:01:36","date_gmt":"2013-07-23T07:01:36","guid":{"rendered":"http:\/\/danoday.com\/blog\/?p=15414"},"modified":"2013-07-21T21:36:28","modified_gmt":"2013-07-22T04:36:28","slug":"radio-show-producer","status":"publish","type":"post","link":"https:\/\/danoday.com\/blog\/2013\/07\/radio-show-producer\/","title":{"rendered":"THE ROLE OF A RADIO SHOW PRODUCER"},"content":{"rendered":"

A Loyal Reader Asks:<\/span><\/strong><\/span><\/p>\n

“What should be the role of someone who produces a show but is not the star of it?”<\/span><\/p><\/blockquote>\n

First, you should know that “producer” means different things in different cultures.<\/span><\/p>\n

To many European radio people, “producer” = “boss.” This most often happens in public radio environments, much less frequently at commercial stations.<\/span><\/p>\n

I always find it amusing when someone from a European station pays for consulting advice from someone whose sole qualification is that s\/he once worked as “(American Radio Star)’s morning show producer<\/a>.”<\/span><\/p>\n

They think that means that person was the star’s boss<\/strong>. Sorry, no.<\/span><\/p>\n

Although the station pays the producer’s salary (with a few top-tier exceptions in which the highly paid star hires and pays for his own staff), the producer is there to serve the air talent \u2014 even though the producer also is prey to the expectations, demands and whims of the program director. <\/span><\/p>\n

I’ve worked with some large European public broadcasters that employ the “state” or “national” model they inherited from the days when they had no competition.<\/span><\/p>\n

In some instances, although the producer wasn’t “the boss,” she decided what topics, guests and features would be included in the day’s program. With that model, the host essentially is handed the outline for each day’s show and it’s his job to bring it to life.<\/span><\/p>\n

That’s a very efficient model. <\/span><\/p>\n

But in radio, what’s most efficient rarely is most effective. <\/span><\/p>\n

It’s much more effective when the on-air talent has a vision for the program and it’s the producer’s job to help bring that vision to life. \u00a0<\/span><\/p>\n

With that background, here’s my answer to the question….<\/span><\/p>\n

The producer’s role is to:<\/span><\/p>\n

\u2022 Make the host look good.<\/span><\/p>\n

\u2022 Make the guests (both “celebrities” and listeners) look good.<\/span><\/p>\n

\u2022 Make sure the program always is moving forward, that at any given <\/span>moment it has a goal.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

A Loyal Reader Asks: “What should be the role of someone who produces a show but is not the star of it?” First, you should know that “producer” means different things in different cultures. 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