{"id":14035,"date":"2013-02-01T00:01:45","date_gmt":"2013-02-01T08:01:45","guid":{"rendered":"http:\/\/danoday.com\/blog\/?p=14035"},"modified":"2013-02-01T00:14:00","modified_gmt":"2013-02-01T08:14:00","slug":"advertising-expert-video","status":"publish","type":"post","link":"https:\/\/danoday.com\/blog\/2013\/02\/advertising-expert-video\/","title":{"rendered":"(video) A UNIQUE APPROACH TO ADVERTISING THAT &#8220;SELLS THE RESULTS&#8221;"},"content":{"rendered":"<p><span style=\"font-size: 18px;\">In my <a href=\"http:\/\/danoday.com\/seminars\">radio advertising seminars<\/a>, I teach copywriters to &#8220;sell the <\/span><span style=\"font-size: 18px;\">results&#8221; of the product or service being advertised.<\/span><\/p>\n<p><span style=\"font-size: 18px;\">Here&#8217;s a pretty clever, unique approach&#8230;<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/5O2YxpISTKs?rel=0\" height=\"360\" width=\"480\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 18px;\">View this <a href=\"http:\/\/youtu.be\/5O2YxpISTKs\">advertising video<\/a> directly.<br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In my radio advertising seminars, I teach copywriters to &#8220;sell the results&#8221; of the product or service being advertised. Here&#8217;s a pretty clever, unique approach&#8230; View this advertising video directly.<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-14035","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-uncategorized"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>(video) A UNIQUE APPROACH TO ADVERTISING THAT &quot;SELLS THE RESULTS&quot; - DAN O\u2019DAY TALKS ABOUT RADIO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/danoday.com\/blog\/2013\/02\/advertising-expert-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"(video) A UNIQUE APPROACH TO ADVERTISING THAT &quot;SELLS THE RESULTS&quot; - DAN O\u2019DAY TALKS ABOUT RADIO\" \/>\n<meta property=\"og:description\" content=\"In my radio advertising seminars, I teach copywriters to &#8220;sell the results&#8221; of the product or service being advertised. Here&#8217;s a pretty clever, unique approach&#8230; View this advertising video directly.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/danoday.com\/blog\/2013\/02\/advertising-expert-video\/\" \/>\n<meta property=\"og:site_name\" content=\"DAN O\u2019DAY TALKS ABOUT RADIO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DanODayRadio\" \/>\n<meta property=\"article:published_time\" content=\"2013-02-01T08:01:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-02-01T08:14:00+00:00\" \/>\n<meta name=\"author\" content=\"Dan O&#039;Day\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Dan_ODay\" \/>\n<meta name=\"twitter:site\" content=\"@Dan_ODay\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dan O&#039;Day\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/\"},\"author\":{\"name\":\"Dan O'Day\",\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/#\\\/schema\\\/person\\\/afe504342187ed9676675802d9c9b19c\"},\"headline\":\"(video) A UNIQUE APPROACH TO ADVERTISING THAT &#8220;SELLS THE RESULTS&#8221;\",\"datePublished\":\"2013-02-01T08:01:45+00:00\",\"dateModified\":\"2013-02-01T08:14:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/\"},\"wordCount\":40,\"commentCount\":0,\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/\",\"url\":\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/\",\"name\":\"(video) A UNIQUE APPROACH TO ADVERTISING THAT \\\"SELLS THE RESULTS\\\" - DAN O\u2019DAY TALKS ABOUT RADIO\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/#website\"},\"datePublished\":\"2013-02-01T08:01:45+00:00\",\"dateModified\":\"2013-02-01T08:14:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/#\\\/schema\\\/person\\\/afe504342187ed9676675802d9c9b19c\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/2013\\\/02\\\/advertising-expert-video\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/danoday.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"(video) A UNIQUE APPROACH TO ADVERTISING THAT &#8220;SELLS THE RESULTS&#8221;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/danoday.com\\\/blog\\\/\",\"name\":\"DAN O\u2019DAY TALKS ABOUT RADIO\",\"description\":\"Straight talk about radio programming, radio advertising, radio production...Well, you get the idea.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/danoday.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/danoday.com\\\/blog\\\/#\\\/schema\\\/person\\\/afe504342187ed9676675802d9c9b19c\",\"name\":\"Dan O'Day\",\"url\":\"https:\\\/\\\/danoday.com\\\/blog\\\/author\\\/assistant\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"(video) A UNIQUE APPROACH TO ADVERTISING THAT \"SELLS THE RESULTS\" - DAN O\u2019DAY TALKS ABOUT RADIO","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/danoday.com\/blog\/2013\/02\/advertising-expert-video\/","og_locale":"en_US","og_type":"article","og_title":"(video) A UNIQUE APPROACH TO ADVERTISING THAT \"SELLS THE RESULTS\" - DAN O\u2019DAY TALKS ABOUT RADIO","og_description":"In my radio advertising seminars, I teach copywriters to &#8220;sell the results&#8221; of the product or service being advertised. 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