{"id":12487,"date":"2012-04-25T00:01:58","date_gmt":"2012-04-25T07:01:58","guid":{"rendered":"http:\/\/danoday.com\/blog\/?p=12487"},"modified":"2012-04-23T19:50:33","modified_gmt":"2012-04-24T02:50:33","slug":"radio-advertising-copywriters","status":"publish","type":"post","link":"https:\/\/danoday.com\/blog\/2012\/04\/radio-advertising-copywriters\/","title":{"rendered":"QUESTION FOR ALL RADIO ADVERTISING COPYWRITERS"},"content":{"rendered":"<p>From whom are you most likely to make a significant purchase:<\/p>\n<p>A)\u00a0 Someone who makes you laugh?<\/p>\n<p>B)\u00a0 Or someone you trust?<\/p>\n<p>If you agree that the answer is B), what should your radio commercial strive for \u2014 provoking laughter or engendering trust?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From whom are you most likely to make a significant purchase: A)\u00a0 Someone who makes you laugh? B)\u00a0 Or someone you trust? If you agree that the answer is B), what should your radio commercial strive for \u2014 provoking laughter or engendering trust?<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-12487","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-uncategorized"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>QUESTION FOR ALL RADIO ADVERTISING COPYWRITERS - DAN O\u2019DAY TALKS ABOUT RADIO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/danoday.com\/blog\/2012\/04\/radio-advertising-copywriters\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"QUESTION FOR ALL RADIO ADVERTISING COPYWRITERS - DAN O\u2019DAY TALKS ABOUT RADIO\" \/>\n<meta property=\"og:description\" content=\"From whom are you most likely to make a significant purchase: A)\u00a0 Someone who makes you laugh? 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