{"id":124,"date":"2008-10-10T00:05:00","date_gmt":"2008-10-10T07:05:00","guid":{"rendered":"http:\/\/danoday.com\/blogWORDPRESS\/2008\/10\/10\/odays-travel-woes-7-you-went-to-school-with-who\/"},"modified":"2008-10-10T00:05:00","modified_gmt":"2008-10-10T07:05:00","slug":"odays-travel-woes-7-you-went-to-school-with-who","status":"publish","type":"post","link":"https:\/\/danoday.com\/blog\/2008\/10\/odays-travel-woes-7-you-went-to-school-with-who\/","title":{"rendered":"O&#8217;DAY&#8217;S TRAVEL WOES #7: &quot;You Went To School With Who&#8230;???&quot;"},"content":{"rendered":"<p><\/p>\n<p>Yeah, I know: It should be &#8220;whom.&#8221; <\/p>\n<p><span style=\"font-weight: bold;\">October, 1993<\/span><\/p>\n<p>Usually October is extremely busy for me. This time the pace was a bit more relaxed. My first trip was to Indianapolis, where I presented <span style=\"font-style: italic;\">WHAT EVERY RADIO MANAGER SHOULD KNOW ABOUT PROGRAMMING<\/span> and a 2-hour version of <span style=\"font-style: italic;\">AIR PERSONALITY PLUS+<\/span> for <span style=\"font-weight: bold;\">Linda Compton<\/span> and <span style=\"font-weight: bold;\">Gwen Piening<\/span> of the Indiana Broadcasters Association\u2019s Fall Convention.<\/p>\n<p> The IBA was under \u201cnew\u201d (at least, since my previous visit, in 1990) management, and the change was for the better. This convention was much better organized than the last I spoke at, and Gwen was exceptionally nice to work with.<\/p>\n<p>I knew I was in Indiana by the fact that during the 30-minute taxi ride to the hotel, the cab driver talked non-stop about&#8230;basketball. He didn\u2019t bother to ask if I follow or care about basketball; he assumed it was a very important topic for me. So I spent the first 15 minutes nodding my head.<\/p>\n<p>Then he said,<span style=\"font-style: italic;\"> \u201cSo, where are you from?\u201d<\/p>\n<p>\u201cLos Angeles.\u201d<\/p>\n<p>\u201cOh, yeah? I went to high school with a guy who moved to Los Angeles. You\u2019ve probably heard of him.\u201d<\/p>\n<p><\/span><\/p>\n<p>Now, I can\u2019t explain how I knew, but I had a strong hunch regarding whom he was talking about. Just a hunch.<\/p>\n<p><span style=\"font-style: italic;\">\u201cOh? Who is that?\u201d <\/p>\n<p><\/span><span><span style=\"font-style: italic;\">\u201c<span style=\"font-weight: bold;\">Charles Manson.<\/span>\u201d<\/span><\/span><\/p>\n<a onblur=\"try {parent.deselectBloggerImageGracefully();} catch(e) {}\" href=\"http:\/\/2.bp.blogspot.com\/_JygV9WxRKKc\/SO7OM6di_BI\/AAAAAAAAAIQ\/z_XKaBVtV8o\/s1600-h\/Manson.jpg\"><img decoding=\"async\" style=\"margin: 0px auto 10px; display: block; text-align: center; cursor: pointer;\" src=\"http:\/\/2.bp.blogspot.com\/_JygV9WxRKKc\/SO7OM6di_BI\/AAAAAAAAAIQ\/z_XKaBVtV8o\/s200\/Manson.jpg\" alt=\"Charles Manson\" id=\"BLOGGER_PHOTO_ID_5255364536434883602\" border=\"0\" \/><\/a>\n<p>And he spent the second 15 minutes talking about his old school chum, Charlie.<\/p>\n<p>I don\u2019t know about you, but having my cab driver reminisce about the good old days with Charles Manson does not make me, as a passenger, especially comfortable. (To be fair, he didn\u2019t say they had been friends. And he did say \u201cCharlie\u201d was considered very strange, even then. But, still&#8230;.)<\/p>\n<p>As soon as the second Indianapolis seminar was over, I had to rush to the airport to fly to Qu\u00e9bec City. The IBA had a ride waiting for me at the hotel. Not just a ride, a limousine. A stretch limo.<\/p>\n<p>I did my best to act as though this is my standard mode of ground transportation.<\/p>\n<p><a onblur=\"try {parent.deselectBloggerImageGracefully();} catch(e) {}\" href=\"http:\/\/1.bp.blogspot.com\/_JygV9WxRKKc\/SO7Q3_1pUQI\/AAAAAAAAAIY\/3dOzRgEByZA\/s1600-h\/Tercel.jpg\"><img decoding=\"async\" style=\"margin: 0pt 10px 10px 0pt; float: left; cursor: pointer;\" src=\"http:\/\/1.bp.blogspot.com\/_JygV9WxRKKc\/SO7Q3_1pUQI\/AAAAAAAAAIY\/3dOzRgEByZA\/s200\/Tercel.jpg\" alt=\"1981 Toyota Tercel\" id=\"BLOGGER_PHOTO_ID_5255367475635769602\" border=\"0\" \/><\/a> This, of course, is not quite the truth. At the time, my standard mode of ground transportation was a 1981 Toyota Tercel.<\/p>\n<\/p>\n<p>The limo driver, alas, did not volunteer any enchanting stories about his childhood with Charles Manson. Nor did I inquire.<\/p>\n<p>In Qu\u00e9bec City, I presented both <span style=\"font-style: italic;\">THE PSYCHOLOGY OF MANAGEMENT<\/span> and HOW TO CREATE MAXIMUM IMPACT RADIO ADVERTISING for R\u00e9ncontr\u00e9 \u201993. My seminars were accompanied by simultaneous translation&#8230;although, as it turned out, very few of the French-speaking Qu\u00e9bec attendees seemed to need it. Or perhaps they just didn&#8217;t <span style=\"font-weight: bold;\">want<\/span> to hear what I had to say.<\/p>\n<a onblur=\"try {parent.deselectBloggerImageGracefully();} catch(e) {}\" href=\"http:\/\/3.bp.blogspot.com\/_JygV9WxRKKc\/SO7TbqPUKdI\/AAAAAAAAAIg\/8O8A7C3v6j0\/s1600-h\/Czernin.jpg\"><img decoding=\"async\" style=\"margin: 0pt 0pt 10px 10px; float: right; cursor: pointer;\" src=\"http:\/\/3.bp.blogspot.com\/_JygV9WxRKKc\/SO7TbqPUKdI\/AAAAAAAAAIg\/8O8A7C3v6j0\/s200\/Czernin.jpg\" alt=\"Jacquie Jacqueline Czernin, CBC\" id=\"BLOGGER_PHOTO_ID_5255370287336401362\" border=\"0\" \/><\/a>\n<p>During my stay, I was asked to give an interview to the Canadian Broadcasting Company (CBC), on the topic of creating great radio commercials.(The CBC, of course, is non-commercial.), I said, \u201cSure!\u201d The show\u2019s host was <span style=\"font-weight: bold;\">Jacqueline Czernin<\/span>.<\/p>\n<p> She was good and the show was fun. Her introductory remarks, however, threw me a bit: <\/p>\n<p><span style=\"font-style: italic;\">\u201cMost radio commercials are terrible. They don\u2019t sell, and no one listens to them. That\u2019s what our guest, Dan O\u2019Day, says&#8230;.\u201d<\/span><\/p>\n<p>Now, that\u2019s a true statement and Jacqueline was quoting me accurately. But she omitted the context in which I made those remarks (in a pre-show interview with her producer). <\/p>\n<p>The above quote suggests that advertising on radio is a dumb idea. The whole point of my seminar, however, is that radio is a very powerful, effective advertising medium when used well. So my first task during the interview was to recover from my introduction.<\/p>\n<p>I did quite enjoy the show, and I told Jacqueline I\u2019d love to come be her guest host the next time she goes on vacation. I assume at this very moment the CBC is drawing up new rules to prohibit such an event.<\/p>\n<p>During my visit to Qu\u00e9bec, I made a rare sojourn away from the convention hotel. This was at the instigation of <span style=\"font-weight: bold;\">Neill Dixon <\/span>and <span style=\"font-weight: bold;\">Nancy Mayer<\/span>, who produce the annual Music Industry Conference as part of Canadian Music Week. They presented a one-day version of my annual <a href=\"http:\/\/www.danoday.com\/pdgrad\">PD Grad School<\/a> in 1993 (as part of Canadian Music Week), and this gave us a good opportunity to discuss doing it again in \u201994.<\/p>\n<p>They selected a fancy French restaurant and explained that I had to order the \u201cFrench Onion Soup,\u201d inasmuch as it\u2019s a Quebec creation. (I didn\u2019t know that.) So, I ordered French Onion Soup, and it tasted&#8230;.Well, it tasted pretty much like French Onion Soup.<\/p>\n<p>The highlight of the dinner was when Nancy leaned over to Neill and \u2014 indicating a diner several tables away, against the wall \u2014 whispered, <span style=\"font-style: italic;\">\u201cLook at that guy! He\u2019s dating twins!\u201d<\/span> <\/p>\n<p>Nancy could not believe the audacity of that guy, taking two identical, beautiful blondes out to dinner.<\/p>\n<p>Neill looked over, then turned back to Nancy and said, <span style=\"font-style: italic;\">\u201cTheir table is next to a mirror. You\u2019re seeing the woman\u2019s reflection!\u201d<\/span><\/p>\n<p>Our realization of Nancy\u2019s misperception served to ruin the rest of our evening vis-a-vis any intelligent business discussion. We were too busy laughing and making silly remarks centered on the \u201ctwins\u201d situation.<\/p>\n<p>(Please don\u2019t tell Nancy I told anyone about this incident.)<\/p>\n<p>The following week found me in Alexandria, Louisiana, where <span style=\"font-weight: bold;\">Lou Munson<\/span> brought me in to conduct a full-day air talent seminar for the Louisiana Association of Broadcasters.<\/p>\n<p>Next door was a full-day sales seminar, conducted by <span style=\"font-weight: bold;\">Irwin Pollack<\/span>. His began 30 minutes before mine, so I snuck in and watched some of it. I\u2019d never met Irwin before and quite enjoyed what I saw. His presentation is passionate, fast-paced, and quite in keeping with my own bias: Focus on the customer, not on the radio station.<\/p>\n<p>Irwin and I got together for lunch sometime later in Los Angeles, and I was shocked to discover that not only is he a former disc jockey; he\u2019s a former disc jockey who used to subscribe to my old comedy service, <span style=\"font-style: italic;\">O\u2019LINERS. <\/span>(I published <span style=\"font-style: italic;\">O\u2019LINERS<\/span> for 15 years and finally stopped when my seminar schedule became so hectic.)<\/p>\n<p>This trip was less stressful than my previous visit to Alexandria (1989). That time I had changed planes in Dallas, and when I arrived at the airport in Alexandria I discovered my bags still were in Dallas. In fact, everyone\u2019s bags were in Dallas. <\/p>\n<p>It turns out that in warm weather, that American Eagle flight can\u2019t handle both a full load of passengers and their baggage. So whenever there are lots of passengers, they just leave the bags behind. This is such a common occurrence that when I entered the hotel without any suitcases, the desk clerk said, <span style=\"font-style: italic;\">\u201cYour luggage will be coming in later, huh?\u201d<\/span><\/p>\n<p>Had I known this was likely to happen, either I would have carried my bags on board or I would have booked other transportation to Alexandria. Instead I found myself in 90\u00b0 weather and 100% Louisiana humidity, with only the clothing I\u2019d worn all day (including a long-sleeve shirt)&#8230;and an LAB barbecue to attend that evening.<\/p>\n<p>American Airlines ended up paying for the shirt I bought that day, and my bags finally arrived&#8230;late that night.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yeah, I know: It should be &#8220;whom.&#8221; October, 1993 Usually October is extremely busy for me. This time the pace was a bit more relaxed. My first trip was to Indianapolis, where I presented WHAT EVERY RADIO MANAGER SHOULD KNOW ABOUT PROGRAMMING and a 2-hour version of AIR PERSONALITY PLUS+ for Linda Compton and Gwen [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-124","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-uncategorized"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O&#039;DAY&#039;S TRAVEL WOES #7: &quot;You Went To School With Who...???&quot; - DAN O\u2019DAY TALKS ABOUT RADIO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/danoday.com\/blog\/2008\/10\/odays-travel-woes-7-you-went-to-school-with-who\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O&#039;DAY&#039;S TRAVEL WOES #7: &quot;You Went To School With Who...???&quot; - DAN O\u2019DAY TALKS ABOUT RADIO\" \/>\n<meta property=\"og:description\" content=\"Yeah, I know: It should be &#8220;whom.&#8221; October, 1993 Usually October is extremely busy for me. 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