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WHAT WILL GO WRONG AT 11:59AM EST TODAY?

Something always goes wrong when I launch a big new project via Internet. At 11:30AM EST today, we’re supposed to open registration for my annual Radio Copywriting Masters class. We’ve tested and retested the system….Gustavo is on alert, just in case….

Hope you’re one of the 12 brave, ambitious, dedicated copywriters to join me for 3 intense days in January.

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SHOCKING VIDEO OF COPYWRITING LAIR

Registration for my annual Radio Copywriting Masters class opens Wednesday at 11:30AM (EST).

Here’s where 12 ambitious, dedicated radio copywriters will be spend the most profitable 3 days of their careers.

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MEET THE BOBS (be sure to wait for "White Room")

Our regular “Monday Radio Commercial Smackdown” returns next week. At the moment I’m attempting the impossible: preparing to announce PD Grad School and to accept registrations for my annual Radio Copywriting Masters Class.

In the meantime, this video might be a lot cooler than you’ll first think….

I’ve been a fan of The Bobs since their first album. Impossible to describe; “ya gotta be there.”

I hadn’t seen them in years, then caught them at McCabe’s in Santa Monica a few months ago.

In addition to their extraordinary songwriting and brilliant vocals, there’s something about their voice arrangements that simply seems to be on my exact inner frequency. (Yeah, I know that sounds New Age-ish.)

If the first excerpt on the video makes you think “novelty act” or “Oh, they sing songs from our grandparents’ time,” stick around to hear what they do with “White Room.”


THE BOBS – Promo Demo

The Bobs | MySpace Music Videos

Oh, they also hold an interesting historical footnote: They were dropped from National Public Radio when one of their topical songs offended a powerful Special Interest Group: American bee keepers.

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BOBBY OCEAN’S SUNDAY RADIO CARTOON

Illustration © 2008 by Bobby Ocean

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CRITIQUE MY CRITIQUE; A.E. POISONING THE WELL

I’ve created this post for any Radio Advertising Letter subscribers who would like to comment on the two main topics I address in the newest issue.

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