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ATTENTION, RADIO LISTENERS: IF YOU MISBEHAVE, WE WILL COME AFTER YOU!

local radio shopping show

Pete Ferrand writes:

“Here’s a radio station with one of those icky ‘shopping shows’ that are getting more popular in small markets. You get $20 worth of gas at a local sponsor for $10 through the station, that sort of thing.”

Actually, I kind of like those. I like the “hometown radio” feeling — not that it fits every format.

“On its Web page for this exciting service, it has posted this warning to the station’s listeners.”

I don’t think it requires any commentary from me. But I’m interested to hear what our readers think….

Comments on this entry are closed.

  • Jim Walsh December 8, 2011, 1:46 am

    Kinda sad that the station would deem it necessary to say that…

  • Jim Walsh December 8, 2011, 1:47 am

    BTW: notice that it’s spelled “d-e-e-m”…

  • Scott Snailham December 8, 2011, 11:36 am

    The station manager seems to have a false sense of empowerment and authority. It’s quite laughable actually and very juvenile to put this on a station website. Funny enough though it’s probably warranted but maybe the product is deceptive to some degree. I wouldn’t touch those shows myself

  • John Marshall December 8, 2011, 12:30 pm

    Looks tough (and sort-of Miranda Rights-ish) but what can they really do? Something like a mall rent-a-cop: “Stop!…or I’ll yell ‘Stop!’ Again.”
    I’m troubled that they would air their dirty laundry saying they’ve lost “another business.” If it’s not working, cancel the program and move on. I understand the frustration they must feel, we’ve all been there, but keep it in-house.

  • Matt S December 8, 2011, 12:35 pm

    It seems more like a blog post rant than a legal disclaimer.

  • K. Wayne December 8, 2011, 1:09 pm

    I can’t help but think how it’s making the listeners feel when they read something like that on the site…most listeners are good people. Very inappropriate and unprofessional.

  • Harley Benner December 8, 2011, 2:04 pm

    Well, let’s see…talking to your listeners as though they were high school sophomores in detention is not likely to score you brownie points. Threatening to track them down, even worse. And they misspelled “deam”. Whenever I talk down to someone and threaten them, I always use spellcheck.

  • Andrew Morenski December 8, 2011, 3:02 pm

    Calling out the embarrassing human behavior that permeates the holidays? Why not? Every other radio station is too busy being fake/smoothed over trying to impress other radio PD’s. Maybe the market calls for a reality check. Or we can just agree with whatever Dan says and tow the industry line.

    btw

    Being a cyber spellchecker is about as cliche’ as it gets.

  • adamg December 8, 2011, 3:14 pm

    no, I think it is based on a character (using some tough character to partially joke ) all other writings seem up and up with no double exclamation points.
    By not hearing I can’t slam them. Even spelling DEEM improperly seems obviously intentionally the top

  • Ken Dardis December 9, 2011, 5:11 am

    Dan:

    I’m looking more at the construction of this station’s web site, and its navigability… judging from what’s there this station shouldn’t even be online, much less be threatening its audience with unenforceable threats.

  • Gairy Callam December 12, 2011, 5:41 am

    Ok. I had to laugh when I read this ‘warning’. It has to be a joke. Would i even participate in this? Hmm. Seems even ‘scammy’. I just don’t get this. Have they ever seen this on any of the other deal sites. OH and the excuse for a website is another thing. I won’t get started there. Just gotta smh (shake my head).