Challenge Yourself.
In a world of mediocre jocks, it’s not hard for a talented entertainer to stand out.
But it’s deceptively easy to continue doing the same show for years: the same features, characters, and approaches to topical material.
Soon you’re no longer fresh; you’re predictable and lifeless.
Too many jocks experience creative death…but don’t know it until they read their own obituaries in the form of a ratings book or a pink slip.
Far too many jocks (and program directors) kill their own careers by following the deadly credo, “If it ain’t broke, don’t fix it.”
A creative person is much safer adhering to the adage, “If it ain’t broke, break it.”
