(Eleventh in a series)
A Loyal Reader Asks:
“How can you teach young jocks to ‘be real’ — to break out of the ‘I’m a DJ’ persona and become communicators?”
Record them as they tell someone else a story.
The story might be something that happened while on vacation, an embarrassing moment, etc.
The person to whom they tell the story should be someone the jock knows and is comfortable with. The more comfortable the jock is, the more likely she is to speak like a person and not like an announcer.
If you get good results from this taping, play it back for her and say, “That is how I want you to be on the radio!”
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Sounds good and actually excellent but the actual first step has to be that they WANT TO…that sounds simple, but