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NICE RADIO STATION MUSIC IMAGING PIECE

Jon Carter offers a good example of how to “image” a music program (or station).

Your radio station or radio program is important only insofar as it’s the place where your listeners go to hear something they enjoy, want or need.

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  • Blaine Parker September 29, 2009, 5:26 am

    So not typical. So not loaded with gratuitous production BS. So Brilliant! The power of story illustrated. Excellent job.

  • det September 29, 2009, 6:14 am

    beautiful! this is what radio needs to be about: the power to tell a story, no more, no less…

  • Dan Nims September 29, 2009, 8:12 am

    It’s the story! Yes, it drew me in, even left me wanting more. Bravo!

  • Mike Bell September 29, 2009, 8:56 am

    Refreshing. AND not one laser anywhere.

  • Tad Shackles September 29, 2009, 10:32 am

    Needs more sweepers and echo/reverb on the vox… I kid, I kid. But seriously folks, this IS a great piece of production! Good find, Dan!

  • Gary Lundy November 16, 2009, 3:04 am

    “……one morning while at work at 4 a.m……..”

    Sorry, but that line makes no sense. It’s a redundant statement. He should have just said “one morning while at work” . Radio redundancies are getting ridiculous.

    “One morning while at work at 4 a.m….” Excuse me, but is there a 4 p.m. in the morning I’m not aware of ????

  • Professor Al November 17, 2009, 7:36 am

    I started thinking the same as Gary — redundancy. \One morning…4 am\. But then the non-reasoning caveman side of my brain took over:

    \One morning while at work\ — ho hum. Everyone works in the morning. Big deal. What’s the sell?

    \One morning while at work at 4 a.m.\ — Holy crap, that’s early! That poor b*st*rd! Glad I don’t have HIS job!\

    Gary is right: grammatically it wasn’t necessary to include the 4 am mention. But it added a dimension of despair and monotony that worked on a pure gut level for me without having to \let it in\.