≡ Menu

ENTRIES #7 & #8: Make A Better "Target" Radio Commercial

Our “Can You Write Better Than This Junk” Contest can’t go on forever, if for no other reason than the world needs to stop obsessing over this competition and pay attention to other (albeit more mundane) news.

We’ll find a way to feature all the other entries by the end of next week — I hope. In the meantime, two more entries.

Ryan Patrick:

Steve Stone:

By now you know what to do: Pile on with your forthright critiques….

Comments on this entry are closed.

  • Jonathan Lumley March 12, 2009, 1:08 am

    I think both of these are very good. Great headlines, engaging and then the closing call back. I know what was happening, where it’s happening and what I need to do. And I think a client like “Target” might actually use adverts like these two, and as a bonus they’re within a “budget” that would be appealling for the client to record the spots. Great copy!
    Good job Ryan! Good job Steve!

  • scott s. March 12, 2009, 6:25 am

    I prefer steve’s as it’s more contemporary for me and warm to the ear. tag line is also nice. I can see this actually being adopted by a client, but both are very good.

  • Rod March 12, 2009, 1:55 pm

    Like ’em both!

    Radio needs more minds like theirs.

    Good work, fellas!

  • proudmary March 12, 2009, 8:31 pm

    I think they are both great but i am starting to wonder..is it men that right the best copy? i see no female posts nor comments…have I joined the wrong group..lol. No seiously, my bosses are both long time radio men..great with copy ideas and all the companies I use are all male run…so im just teasing…

    1-8 you all did a great job!!!
    It is awesome to get a new perspctive..its nice to be able to gain these new ideas and bounce good vs. bad copy off each other.

  • Adam G March 12, 2009, 11:16 pm

    These got thru my “firewall” no overdose of Radiospeak..just talking ..Thanks you guys…you made it “look” easy and I know it is not …!!!