DANODAY.COM'S NEW BUSINESS GENERATOR:
Spec Spots That Sell Themselves
Here are two customizable commercials that you can use to land two new advertisers today:
- A cosmetic dentistry commercial that gets results from the very first airing
- A transmission repair commercial designed to build top-of-mind awareness with limited (but continuous) frequency
Our “cosmetic dentistry” spot has delivered instantaneous results for every client who has run it (as of this writing).
What do we mean by “instantaneous results”?
A dentist in a small Midwest city decided to try radio advertising for the first time.
We created this unusual commercial for him.
At first, it aired just once per day ― as the sponsorship commercial of a daily program.
Oops!
That one commercial per day generated more response than he could handle.
So he actually moved the commercial to a less listened-to time of day.
“Hmm,” we thought. “Maybe we've got something good here.”
So we did a test syndication of the spot.
Second Dentist: Landed a new patient after the commercial aired the very first time.
Third Dentist: Landed a new patient after the commercial aired the very first time.
Play The Cosmetic Dentistry Spot Now.
TRANSMISSION REPAIR SPOT
All transmission repair shops need new business.
Few have been able to afford to advertise continuously on radio.
Until now.
We designed this commercial to play every day in the same time period. Again, minimal frequency is required (although, of course, the more frequent the exposure, the bigger the response).
But it should run continuously — same station, same daypart. Forever, approximately.
Play The Transmission Repair Spot Now.
HOW THIS WORKS
- You listen to these two demo commercials. If you want to play either or both as “spec spots” for potential clients, you contact us to find out if they're available for licensing in your market.
- If they're available for your market, you download the mp3 version of either or both of these spots. (Look again at the audio player. See where it says “Download mp3 version...”? Just click there, and the mp3 file will download to your hard drive.)
- You play it as a spec spot for an appropriate prospect.
- Prospect loves it and signs an advertising contract with your radio station.
- You pay us a modest, one-time licensing & production fee. The license allows you to air the commercial for that specific client in your specific market indefinitely.
- You pass along the licensing & production fee to the client at whatever price you feel is fair. Or you “bonus” the licensing & production fee to the client with a minimum advertising buy.
- You provide us with the information necessary to customize the spot for your client.
- We produce the customized commercial and e-mail it to you in a broadcast quality mp3 file.
- You deliver new business for your happy new client...for many months to come.
Note: Both the commercial scripts and the concepts are copyrighted. If you want to produce (or have a third party produce) your own versions, first you will need to obtain a license from us. Any party that illegally produces and/or broadcasts an unauthorized version of either commercial will be prosecuted.
Click here to find out if either or both spots are available for licensing in your market.
FOR PRICING DETAILS:
Click here for pricing, payment and contract details.