Because O'LINERS and L.A. Air Force have been so
closely related in radio people's minds for so long, a lot of
people aren't sure which is which. Here's a brief history....
O'LINERS is the name of Dan O'Day's company. Originally,
O'LINERS was a monthly comedy service. The Whole O Catalogue
is the mail-order catalogue published by O'LINERS.
L.A. Air Force was the brainchild of Terry Moss.
Terry was a terrific major market radio personality, production
whiz, and entrepreneur. His first radio-related entrepreneurial
venture was CalRock, a monthly aircheck service circa 1973.
O'Day (then a small market disc jockey in Florida) was one of
CalRock's subscribers.
L.A. Air Force was born a year or two later with the creation
of the first (vinyl) volume of the legendary Cheap Radio Thrills
series. (It's now a 3-CD set that is for sale in our catalogue.)
Again, O'Day (by then a major market jock) was one of their first
customers.
O'Day arranged with Moss to offer Cheap Radio Thrills to his O'LINERS
subscribers, and a mutually rewarding friendship and business
association was begun.
Moss's impetus simply was to create and market radio-related products
that he, himself, would want to purchase. This philosophy led
to five vinyl volumes of Cheap Radio Thrills, plus production
packages that included The Hollywood Production Library,
Super Tracks, Laser Trax, Jock Shots, and Murder.
Moss also created the low-cost music scheduling software, MOM.
All of these products were marketed both by L.A. Air Force and
by O'LINERS.
To further confuse the radio industry, at one time Moss was Editor-In-Chief
of Galaxy, a show prep service founded by O'Day. (The very
first editor was now-legendary disc jockey Ross Brittain.)
Some years later, Moss purchased Galaxy from O'Day and became
Publisher. Terry Moss died a few years ago, at the age of 47. O'Day purchased L.A. Air Force from Moss's estate. While it may have been a good financial investment, O'Day's primary motive was to keep alive the wonderfully creative spirit & work of his longtime friend. |