Improvisation isn't about "being funny" or "ad libbing."
Improvisation is the act of discovering the truth of the
moment — of suddenly seeing something that you hadn't
realized was there.
Why does performing (and watching) real Improvisation so
often provoke laughter? That laughter is the sound of
recognition — of recognizing something so familiar that until
that moment had been invisible to us.
Most people, naturally, think of Improvisation in terms of
performance. But it's equally valuable to the copywriter,
because writing is just another kind of performing.
Most people, naturally, think of Improvisation in terms of
performance. But it's equally valuable to copywriters and
radio hosts. |