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RADIO ADVERTISING CASE STUDY: How to Sell Out a Restaurant in Advance

restaurant radio advertising campaignThis is our third and final case study of successful, local radio commercial campaigns.

The challenge: Advertise a new, high-end restaurant…that hadn’t even opened for business yet.

Here’s a hint: The solution was not to boast about how authentic the cuisine is.

P.S. This video also includes an important announcement!


Video #1

Video #2

Comments

comments

{ 2 comments… add one }
  • K.M. Richards August 11, 2017, 4:07 pm

    Didn’t hurt any to use a sexy female talent to voice the last line, either.

  • Dan O'Day August 11, 2017, 4:58 pm

    @K.M.: Agreed. Tim Burt knows what he’s doing.

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