Comments on: RADIO STATION “BRANDED INTROS”: OLDER THAN YOU MIGHT GUESS http://danoday.com/blog/2009/07/radio-station-branded-intros-older-than-you-might-guess/ Straight talk about radio programming, radio advertising, radio production...Well, you get the idea. Mon, 21 May 2012 13:47:49 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Dan O'Day http://danoday.com/blog/2009/07/radio-station-branded-intros-older-than-you-might-guess/comment-page-1/#comment-2312 Dan O'Day Thu, 02 Jul 2009 16:12:29 +0000 http://danoday.com/blog/?p=778#comment-2312 <b>@TJ:</b> It can't possibly make sense if you don't remember a sappy yet hit song entitled <i>Me And You And A Dog Named Boo</i>. @TJ: It can’t possibly make sense if you don’t remember a sappy yet hit song entitled Me And You And A Dog Named Boo.

]]> By: Dan O'Day http://danoday.com/blog/2009/07/radio-station-branded-intros-older-than-you-might-guess/comment-page-1/#comment-2311 Dan O'Day Thu, 02 Jul 2009 16:10:14 +0000 http://danoday.com/blog/?p=778#comment-2311 <b>@ Scott:</b> Chuck Blore produced them when he was programming KIIS-AM, which is where they aired. When it would come up in rotation, the jock would play the cart loaded with the specially produced version of the particular song. Not every time the song played, of course. Only when the mini drama version was scheduled. Good ear for voices, by the way. In this example, Danny Dark is the veterinarian. @ Scott: Chuck Blore produced them when he was programming KIIS-AM, which is where they aired.

When it would come up in rotation, the jock would play the cart loaded with the specially produced version of the particular song. Not every time the song played, of course. Only when the mini drama version was scheduled.

Good ear for voices, by the way. In this example, Danny Dark is the veterinarian.

]]> By: TJ KELLEY http://danoday.com/blog/2009/07/radio-station-branded-intros-older-than-you-might-guess/comment-page-1/#comment-2307 TJ KELLEY Thu, 02 Jul 2009 13:34:59 +0000 http://danoday.com/blog/?p=778#comment-2307 Ok.....I was a pre-teen in the 70's, so I obviously LISTENED to the radio, but I can't recall that. While I'm certainly no Dan O'Day, I'm a pretty sharp radio guy and I SO don't get that......lol So the point of that piece was...make you want to kill yourself agonizing over the poor demise of the puppy, and then we sing a lilting tune about Georgia Red Clay... Let me get some breakfast and listen to that again and see if it makes any sense then.... :) T. Ok…..I was a pre-teen in the 70′s, so I obviously LISTENED to the radio, but I can’t recall that. While I’m certainly no Dan O’Day, I’m a pretty sharp radio guy and I SO don’t get that……lol

So the point of that piece was…make you want to kill yourself agonizing over the poor demise of the puppy, and then we sing a lilting tune about Georgia Red Clay…

Let me get some breakfast and listen to that again and see if it makes any sense then…. :)

T.

]]> By: scott snailham http://danoday.com/blog/2009/07/radio-station-branded-intros-older-than-you-might-guess/comment-page-1/#comment-2306 scott snailham Thu, 02 Jul 2009 10:05:51 +0000 http://danoday.com/blog/?p=778#comment-2306 so what is the scoop with "mini dramas?" specifically how they were supposed to be incorporated in the station's sound? just run the ID and play with produced drama with the song? I've got a couple reels of this stuff from a station I worked for...was gathering dust in the corner, and I have a disc I bought from a used record store for the same things. radio drama took a bit of a jump in the 70's wiht CBS radio mystery theatre and to a lesser degree sears and mutual mystery theater. was that the reason behind these dramas? No station locally ever used them on the air I can remember. These seems to be a lost artifact that may or may not have been used, at least in my market. some impressive voices on them too, frank welker, danny dark are two I can think of hearing off the top of my head. so what is the scoop with “mini dramas?” specifically how they were supposed to be incorporated in the station’s sound? just run the ID and play with produced drama with the song?

I’ve got a couple reels of this stuff from a station I worked for…was gathering dust in the corner, and I have a disc I bought from a used record store for the same things.

radio drama took a bit of a jump in the 70′s wiht CBS radio mystery theatre and to a lesser degree sears and mutual mystery theater. was that the reason behind these dramas? No station locally ever used them on the air I can remember. These seems to be a lost artifact that may or may not have been used, at least in my market.

some impressive voices on them too, frank welker, danny dark are two I can think of hearing off the top of my head.

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