Comments on: COPYWRITERS: HOW TO OVERCOME WRITER’S BLOCK http://danoday.com/blog/2009/06/copywriters-how-to-overcome-writers-block/ Straight talk about radio programming, radio advertising, radio production...Well, you get the idea. Wed, 08 Feb 2012 18:14:24 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Dan Test http://danoday.com/blog/2009/06/copywriters-how-to-overcome-writers-block/comment-page-1/#comment-2142 Dan Test Sat, 20 Jun 2009 00:35:31 +0000 http://danoday.com/blogWORDPRESS/2009/06/18/copywriters-how-to-overcome-writers-block/#comment-2142 efewef efewef

]]> By: Janice Cochran http://danoday.com/blog/2009/06/copywriters-how-to-overcome-writers-block/comment-page-1/#comment-2136 Janice Cochran Thu, 18 Jun 2009 21:10:32 +0000 http://danoday.com/blogWORDPRESS/2009/06/18/copywriters-how-to-overcome-writers-block/#comment-2136 If you're a pizza place and flog the ad to death several times with a phone number that's catchy...then people MIGHT remember it. I'm not a fan of phone numbers either. Phone numbers belong in print not on radio. If you're a pizza place and flog the ad to death several times with a phone number that's catchy…then people MIGHT remember it. I'm not a fan of phone numbers either. Phone numbers belong in print not on radio.

]]> By: Jim McCarthy http://danoday.com/blog/2009/06/copywriters-how-to-overcome-writers-block/comment-page-1/#comment-2134 Jim McCarthy Thu, 18 Jun 2009 16:45:46 +0000 http://danoday.com/blogWORDPRESS/2009/06/18/copywriters-how-to-overcome-writers-block/#comment-2134 I HATE phone numbers. I always tell the clients that unless you're 1-800 MATTRES (and eave off the last S for savings) that they should leave their phone number out of it.<br /><br />I'm a big proponent of driving the listeners to the client's website for a good reason. Then at least the client has hard numbers to see how their advertising is doing. I HATE phone numbers. I always tell the clients that unless you're 1-800 MATTRES (and eave off the last S for savings) that they should leave their phone number out of it.

I'm a big proponent of driving the listeners to the client's website for a good reason. Then at least the client has hard numbers to see how their advertising is doing.

]]> By: Sean Michaels http://danoday.com/blog/2009/06/copywriters-how-to-overcome-writers-block/comment-page-1/#comment-2133 Sean Michaels Thu, 18 Jun 2009 16:44:41 +0000 http://danoday.com/blogWORDPRESS/2009/06/18/copywriters-how-to-overcome-writers-block/#comment-2133 I generally remember Sean Connery's line from Finding Forrester: "No thinking - that comes later. You must write your first draft with your heart. You rewrite with your head. The first key to writing is... to write, not to think!" Then the sales rep comes in and asks if we can add the phone number and website.... I generally remember Sean Connery's line from Finding Forrester: "No thinking – that comes later. You must write your first draft with your heart. You rewrite with your head. The first key to writing is… to write, not to think!" Then the sales rep comes in and asks if we can add the phone number and website….

]]> By: Gene Valaitis http://danoday.com/blog/2009/06/copywriters-how-to-overcome-writers-block/comment-page-1/#comment-2132 Gene Valaitis Thu, 18 Jun 2009 16:44:11 +0000 http://danoday.com/blogWORDPRESS/2009/06/18/copywriters-how-to-overcome-writers-block/#comment-2132 What I do is.....uh...I......well.....ah. Then sometimes I.........er, a, like......uh......... What I do is…..uh…I……well…..ah. Then sometimes I………er, a, like……uh………

]]>