Dan O'Day's Radio & Voice Over Seminars



RADIO COPYWRITING:
How To Write 10-Second Radio Commercials By
Finding The Boiling Point and Overcoming The Curse of Uniqueness
by Dan O’Day

1-Hour, 15-Minute Audio Seminar; Instant Download!

World Premiere! 10-second radio commercials are becoming more and
more common. Like 'em, hate 'em — it doesn't matter.

If you're given only 10 seconds in which to sell a client's product or service
(or to promote your station), that does not give you permission to do an
inadequate job.

Dan O’Day’s "Boiling Point" approach will help you focus on exactly what
you should be saying in that precious 1/6 of a minute.

Plus...

The world’s highest paid freelance radio commercial teaches you a new
QuickStart Copywriting Technique that will enable you to discover a fresh,
new attention-getting approach to your ad campaign fast.

The trick is to overcome what O’Day calls "The Curse of Uniqueness."

In addition to learning how to use these two techniques in your daily work,
you’ll hear dozens of on-the-spot examples written by some of the world’s
best radio copywriters.


Dan O'Day

 Download your mp3 copy now for just $39.
(1-Hour, 15-Minute Audio Seminar, Instant Download) 


"Dan gave me a lot of tips to make copy better. This really woke me up."


"Most valuable thing I learned: There's almost always one more edit or rewrite to make. This will completely revamp my thought process for :10s upon my return."


"I've always believed 10-second ads are viable if executed correctly, and here now are the tools to make it so."


“I know I'll take the 'overcoming uniqueness' and use it for sure. Also, I've never had to write 10 seconds before, but now I'm prepared for whatever is thrown at me!”


“I love the idea of taking the 'boiling point' of a standard commercial and making it into a :10.”


The feedback Dan gave to the copy people wrote was amazing and practical.”


“A great way to find that slice of life and make your story relatable to the listener. The ten second method is great practice to find the core message. We can always build from there.”


 Download your mp3 copy now for just $39.
(1-Hour, 15-Minute Audio Seminar, Instant Download) 

Radio commercials copywriting Dan O'Day mp3 download

Dan O'Day is the world’s highest paid freelance radio commercial
copywriter. Internationally known as radio’s commercial copywriting
guru, O’Day has taught radio stations, ad agencies and business
owners in 36 countries how to create radio advertising that works —
that is a profit, not an expense, for the advertiser. O’Day also is the
creator of the Radio Advertising Bureau’s Certified Professional
Commercial Copywriter
course — the industry’s gold standard for
radio copywriting.

 Download your mp3 copy now for just $39.
(1-Hour, 15-Minute Audio Seminar, Instant Download) 

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